POTD: Take a Look #4

POTD: Take a Look #4Take a Look #4
Livingston, Montana

Four steps of engagement have to happen to make a sale at an art festival. The customer first has to actually look in your booth while walking by. Then they have to see something that makes them stop for a better look. Then they have to turn and actually come into the booth. Finally they have to like something enough to part with some of their hard-earned cash. The furthest I got with the folks in this photo was with the tall woman who actually stepped into my booth for a bit of a look around.

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